Fundraising in the Information Age: How to Utilize Social Media

social media

Here are a few social media tips to keep in mind as you set out on your spring fundraising journey.

We are in the midst of the Information Age. This means the most effective way to share any information is by using the internet and its endless platforms and networks. If you and your child are looking to maximize your donations for this spring’s fundraiser, here are a few social media tips to keep in mind as you set out on your fundraising journey.

Amp Up the Excitement

Chances are that you’re already using at least one different social media platform. Instagram, Facebook, and Snapchat are social media platforms that can absolutely help you and your child with any spring fundraising project. Take pictures of you and your child promoting your gourmet treats and desserts. Write a snappy caption with the photo that will get people on board with your fundraising efforts.

The Power of Hashtags

The ever-popular hashtag might seem like a small part of social media, but it goes along with amping up the excitement you need to get people involved. Think of a fun hashtag that will stick in possible donors’ minds. Something short and sweet and that, if possible, rhymes is always a good rule of thumb when brainstorming for your fundraiser’s hashtag.

Promote Sharing

This is a huge aspect of social media. You only have so many followers, so if you can convince the followers you already have to share with followers that you don’t have, more people are able to see what you’re promoting. Politely include a quick statement about liking and sharing your post on Facebook or Instagram to help spread the word.

Stay Active, Stay Relevant

Posting regularly is another great way to increase excitement. Posting once a week and keeping it creative with new and fresh posts will keep people interested. Promoting your fundraiser every single day might get old, but creating something like a countdown is a fun way to turn your followers into donors.

Claire’s Gourmet Keeps Fundraising Fun!

If you are looking for a way to help your children and the organizations they are involved in developing fundraising strategies, hosting a fundraiser with Claire’s Gourmet is a great way to do so. We are happy to help you every step of the way, from choosing the delicious products to sell to planning the fundraiser, to keeping track of your progress online, we have you covered. We have been working in schools and organizations since 1969 to offer high-quality products like gourmet desserts, pizza, popcorn, and sweet treats that sell themselves and help you meet your fundraising goals. For more information on our fundraising programs, visit us online or give us a call at 800-359-1919. For more fun fundraising tips, follow us on Facebook, Twitter, Google+, and Pinterest.

This entry was posted on Monday, March 12th, 2018 at 10:49 am. Both comments and pings are currently closed.

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